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Share your thoughts on advanced analytics

Hurwitz & Associates will update their Victory Index on Advanced Analytics in 2014. This report will summarize key trends in advanced analytics, provide information on vendor offerings, and report on vendor strengths and weaknesses from an end user perspective. In...

5 Steps to Big Marketing #ficoworld

Josh Prismon and Matt Beck came up next to walk through a 5 step plan for Big Marketing – Marketing in the era of Big Data. Admit you have a problem Stop interrupting and start understanding Create a personal dialogue guided by analytics Continuously improve...

Silverlink – an update

Several years ago I did some work with Silverlink – speaking at a series of roadshows for their product – and I got an update recently. Silverlink focuses on helping healthcare organizations engage their members more effectively with personalized, multi-channel...